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***** 55-minute Audio Interview: Scsi's "World Class Level" Web site Design *****
SPECIAL NOTE: Learn what Scsi's "World Class Level" Web site design is all about by accessing the 55-minute recorded (audio-only MP3 file, 12 MB in size) interview Cincinnati Business Talk #158 Raymond Sonoff, Web Sites produced by Mike Roth, Cincinnati's longest-trained Sandler Trainer.
Ready to act? Call (859) 261-5908 to immediately reach Raymond Sonoff, President of Sonoff Consulting Services, Inc., 271 Saxony Drive, Crestview Hills, KY 41017-2294 USA. ... or send an e-mail message to "info AT sonoffconsulting DOT com" to get answers to your specific questions, or make immediate use of Scsi's Contact Form 1 Web page, and fill out the form's fields citing whatever you want addressed by Scsi.
To help you get to any particular topic discussed here, the four major headings for this Web page are provided below:
NOTE: Relevant hyperlinks are included within the associated paragraphs to make your browsing session productive and all the more enjoyable.
For many years now the matter of Web usability has attracted the attention and focus of innumerable Web site developers, book authors, seminar lecturers, commercial and non-profit corporations, and so on. Having accessed this Web site's pages, you are encouraged to pore over their contents to discern what Scsi's perspective is regarding both Web usability and Web accessibility, and how Scsi's ten Best Practices for Usability and Accessibility -- that every World Class Level Web Site should provide its visitors -- are applied throughout this Web site for everyone's benefit.
"Always Keep In Mind -- Web site visitors will only become and remain customers at Web sites that serve their best interests quickly, effectively, and seamlessly!" -- Raymond Sonoff
It would seem that everyone would agree with a similar statement by Scott Pamatat of Designmore.com that every Web site must satisfy three visitor-focused conditions if it is to be profitable: "look great, download fast (for example, display each Web page on the site without undue delay, say within six to 15 seconds even for a 'slow' 28.8 Kbps dialup modem access connection), and be simple-to-use and easy-to-navigate."
Getting to this ideal state, however, requires Web site source code programmers, system designers, and content developers to fully embrace what is meant by the term "Web usability" as defined here by Scsi:
To see the overall picture of what is stated above, select Scsi's World Class Level Web Site Best Practices hyperlink -- or the thumbnail graphic located immediately below if present -- to view or download a full-page Adobe PDF diagram that includes for your convenience hyperlinks to each of Scsi's "Perfect 10" Web Site Best Practices.
Quite obviously, the audience which must be convincingly addressed is every single visitor across all types of browsers, operating systems, screen resolutions, and so on. So, Scsi's intent here is to convince you that most Web site designers have not "done their homework" on your behalf. Simply stated, they have failed to focus on satisfying any number of fundamental service-oriented deliverables, such as:
In a hurry for the quick answer to this question? No problem. Just access Scsi's WebKISS™ Guide #11: TOTAL ACCESS ... So What? to get all the details.
Unfortunately, most Web site personnel apparently either choose to neglect, are not comfortable with, or perhaps are wholly unaware about many of the essential elements that comprise 'true Web Usability' and focus principally on appearance -- emphasizing graphics, animation, and the like -- which addresses the "look great" condition cited above. However, if graphics that are either large in individual or overall file size are used to accomplish this great look, the Web page's download fast condition will be adversely impacted. So, there must be more to the matter, especially since the third condition of "be simple-to-use and easy-to-navigate" must also be met.
Scsi firmly believes that a fundamental reason for the occurrence of these and other oversights relating to Web usability and Web accessibility is because the underlying source code has not been designed from the ground up to specifically address -- both individually and collectively -- these and other conditions.
How might these critical testing areas best be addressed? First of all, a problem must become recognized before it is possible to solve it, and that usually requires instituting a series of tests of the quality of the underlying source code. To reveal such problems necessitates more than viewing the resulting Web pages within a browser window or proofreading and correcting displayed text, repositioning graphics, and other outer-level activities. "Diving below the surface" to test the source code is best handled by performing Web Site Validation (WSV) testing -- a task that Scsi feels is essential if Web site integrity and credibility are to be achieved both reliably and effectively. Makes sense, doesn't it?
We all want to get things right and not have to reinvent the wheel. We also know that fixing a problem when it is already somewhere 'down the line' toward -- or even worse already released as production code -- is far more costly that 'getting it right' the first time. Many books have been written that support a 'do it right the first time' approach, but it seems that each of us has to learn such things for ourselves many times over throughout our professional careers.
To progress reliably toward achieving a 'getting it right the first time' goal necessitates both the asking and the proper answering of three relevant questions at this time.
To "take a diamond-in-the-rough and use the necessary tools to come up with a priceless gem of a Web site" -- one that is 'rock solid' on all three counts stated above -- demands the conducting of detail-oriented professional Web site validations (WSVs) that must take into account many levels and types of testing, including markup code/syntax validation of each Web page for compliance with World Wide Web Consortium (W3C) specifications, adherence to Web Content Accessibility Guidelines (WCAG), performance (e.g., page loading times and other metrics), and countless other facets of Web page-related testing activities.
When all is said and done, taking these deliberate actions will prove vital to maximizing your Web site's usability. In particular, more of your Web site visitors will stay around longer and some of them most likely will choose to become customers who will return again and again to your Web site!
Getting to this point may require your seeking some professional assistance, of course, so don't hesitate to check with Scsi on how to obtain an independent WSV of your Web site. Taking this action will certainly prove to be your best return on investment (ROI) -- both near-term and long-term -- for your Web site.
To assist you in learning more about what is out there amongst the Web-centric sites that Scsi has found to be particularly useful, you are encouraged to visit any or all of the alphabetically-arranged (and numbered for additional convenience) hyperlinks provided below:
Access specific sections within this Web page and throughout Scsi's P&KT Web Site by selecting from the following hyperlinks:
NAVIGATION: Skip to MAIN HEADING of this page, view or download a PDF version of this Web page's main contents (including associated hyperlinks), jump to TOP of this page, or visit the Portal, Home, Expanded Home, Graphics-based Home, About Scsi, Site Map, Scsi's WebKISS™ Guides, Other Web Sites, or Contact Us pages of the Scsi P&KT Web Site.
Call (859) 261-5908 to immediately reach Raymond Sonoff, President of Sonoff Consulting Services, Inc. (Scsi), 271 Saxony Drive, Crestview Hills, KY 41017-2294 USA, send an e-mail message to "info AT sonoffconsulting DOT com" to get answers to your specific questions, or access Scsi's Contact Form 1 Web page (or the thumbnail image provided below), and fill out the form's fields citing whatever you want addressed by Scsi.
Remember: If you have some questions to ask, wish to request additional information about specific topics, or want to send a request for proposal, Scsi always welcomes inquiries and will respond promptly (often the very same day).
This Productivity: Web Page Usability page was last updated, validated -- to assure full conformance to W3C's HTML5, CSS3, and WCAG Accessibility (Priorities 1, 2, and 3, inclusive) recommendations -- and uploaded on Sunday, January 8, 2017 at 11:35 a.m. ET by Raymond Sonoff, President of Sonoff Consulting Services, Inc. (Scsi), 271 Saxony Drive, Crestview Hills, KY 41017-2294 USA: Telephone: (859) 261-5908.